I would love to write a long review for zkSync marketing but initially, I think they did a simple yet effective job on their marketing. After the whole ARB airdrop, people began hunting for the next project that will provide an airdrop.
I heard about the potential airdrop from a few places like Twitter, Discord and IRL which made me instantly dive deep into the zkSync network. Whatever zkSync did to bring the noise, they did a spectacular job! NFT projects started popping out of nowhere and Twitter was going mad over zkSync potential airdrop.
They have over 1M Followers on Twitter and gained over 1M wallets in just over a month. However it spread, it spread like wildfire and leveraged the ARB airdrop well from my point of view.
Word of mouth goes a long way for sure. Show Less
