The old me would be ranting about how useless Meme coins are, and Pepe certainly gets the title of "King Meme Coin" up to this point in the year.
Yes, it's a fad.
No, there aren't any fundamentals.
HOWEVER - meme coins do have their place and you can make money trading them if you're early, and not greedy. High risk of course and I wouldn't recommend it, but you need to look at the social behaviours involved from retail investors, and why they're willing to risk it all on what may turn out to be a scam.
A full case study can be written on investor behaviour patterns, but I'll keep it short and simple.
It comes down to a few great scientific terms that we call HOPIUM and FOMO :)
The thought of turning $100 into $1,000,000 and the fear of missing out on that potential is just too enticing. Invariably the majority of investors end up in the red, but there will be super lucky ones in the minority.
If anything, meme coin trading volumes seen on projects such as Pepe, give me some indication of market sentiment, if nothing else. Show Less