I like the idea and would probably get one myself. But here are some concerns:
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Just saw this video on Unreal Engine 5 where they can create almost perfect replicas of a person with what looks like just a phone: https://www.youtube.com/watch?v=dVgx3uJuHOE&ab_channel=TwoMinutePapers . So I'm not sure Metahero's high end version is needed for entertainment and e-commerce applications. In a few months you can probably create a perfect avatar with a few pics from your phone.
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Getting a high end avatar still makes sense to me. I'm sure it could be helpful for medical purposes for example. But I wouldn't want that avatar mixed in with my gaming and shopping. I definitely don't want healthcare brands to bombard me with bogus health products to prevent all the health problems they're predicting from my avatar.
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From a token perspective it makes sense. Token holders get a share of revenues, which basically makes this a security token, which is fine as long as they are compliant.
To me, the most important thing is that they can guarantee that an owner retains full control over their avatar. I'd give them 5 stars if they can demonstrate that. Show Less