This looks like a solid project.
I'm personally not a fan of this whole AI/VR world that we are going into, but it's coming, so we might as well examine it...and possibly profit from it.
The graphics of the characters look great and being able to create these characters from text descriptions will probably be very useful.
Having an NFT to prove ownership of the character makes sense. It's like having a contract with a live human actor for a movie or TV show. It feels like the first steps to creating robots like in the show Westworld. People who create interesting characters can potentially sell them for a lot of money.
A potential downside that I see is the decentralized governance piece. I'm not sure what would need to be governed, but I guess if you want true decentralization, there ultimately has to be some sort of decision making mechanism. I'm personally not a big fan because mob rule hardly ever works, but maybe they have a good solution.
The real-world application of this project remains to be seen, but it looks like a good start to me. Show Less