BlackRock, a $10 trillion asset manager, plans to launch a Bitcoin ETP (Exchange-Traded Product) in Europe, mirroring its successful US Bitcoin ETF.
This move follows the significant success of BlackRock's US Bitcoin ETF, which exceeded $23 billion in net assets, and capitalizes on growing European interest in cryptocurrency investments.
While the European market for crypto ETPs is competitive, with over 160 products, BlackRock's established reputation and the appeal of Bitcoin exposure through an ETP are expected to drive adoption. Show Less